Team
Different expertise. One direction.
LMG Music brings together complementary profiles across strategy, communication and artistic direction. A compact team built to work closely with artists and their projects.
01 / FOUNDERFOUNDER / LMG
Joseph
Kayaya
Founder
Joseph leads the development of LMG and its ecosystem. He works on the structure, strategic development and tools that support the group's projects and long-term growth.
CO-FOUNDER / LMG MUSIC
02
Yliana Faidherbe
Communication & Brand Direction
Yliana works across communication, branding and project development. Within LMG Music, she helps shape the positioning, image and development strategy surrounding artists and their projects.
Communication
Branding
Project Development
Partnerships
ARTISTIC DIRECTION / LMG MUSIC
Marie Heveraet
Music Artistic Director
Marie leads the musical artistic direction of LMG Music. She works closely with artists on their identity, musical direction, repertoire and the artistic coherence of their projects.
HOW WE WORK TOGETHER
Strategy, image and music are not separate conversations.
The team works collaboratively around each project. Artistic decisions inform communication. Positioning influences opportunities. Strategy adapts to the artist and the music. This cross-functional approach keeps the project coherent while allowing each area to retain its own expertise.
Music
Artistic identity and direction.
Image
Positioning, branding and communication.
Development
Strategy, opportunities and structure.
WORKING WITH LMG MUSIC
Have a project you want to introduce?
Tell us about your music, your project and where you want to take it.